Predicting future trends in international business
The ability to predict International trends early can lead to huge successes in business. Business is so much easier if you are one of the first players in a market. There is some luck involved for sure, but it’s possible to take an educated guess.
Here’s an example of what I’m talking about. Right now is September 2010. Apple has launched the Ipad this year and sold over 3 million of them in the first 80 days. Some of the forecasts are saying they expect to sell 28 million in 2011. Apple sells a lot of stuff internationally and there is no reason I can think of that the Ipad won’t do well in Asia and the rest of the world. There is a lot more disposable income in China and the growing middle class will be buying Ipads. It is a status symbol as much as a practical tool.
Now, what can you do with an Ipad? ESL English language learning is one possibility. If someone has enough money to buy an Ipad, they should also have enough money to pay for English lessons. It just makes common sense. They probably have a credit card and know how to use the internet. Just the fact that someone in China owns an Ipad, should tell you some other things about this person. The same thing is true with other countries.
The point is even though it’s not popular now, it very well could be in the future. Not many companies are even trying to do anything so if you believe in this, now is a good time to start. So many people make the mistake of waiting until an idea is already proven to be successful before they try it. By that time there is so much competition and it’s too late.


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