Comprehension: 70. The Marlboro Man

1. Who is the Marlboro Man?
1. A fictional character.
2. A strong and rugged-looking man who rode a horse.
3. A man who sold marbles.
4. Both A and B.
2. When did ads for the Marlboro Man ran?
1. 1954 through 1989.
2. 1964 through 1999.
3. 1974 through 1989.
4. 1964 through 1989.
3. The Marlboro Man appeared on _________.
1. television and radio
2. billboards
3. print
4. All of the above
4. In the 1960s, smoking tobacco was regarded as _________.
1. cool
2. stupid
3. healthy
4. unhealthy
5. Four men who portrayed the Marlboro Man __________.
1. died of lung cancer
2. acted in a movie
3. finally quit smoking
4. died of heart attacks